US EditionQ1 2025 SEM/PPC Benchmarks
Summary by Online Sales and Marketing for Home Builders - DYC
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Q1 2025 SEM/PPC Benchmarks
Can you believe Q1 2025 is already in the rearview mirror? It feels like just yesterday we were diving into last year’s Q4 SEM and PPC performance. The SEM and PPC metrics from the first quarter of 2025 paint an interesting picture of the current real estate market. While the overall pool of active homebuyers appears more selective than usual for this time of year, the individuals who are searching are showing strong intent and a readiness to na…
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