Wieden+Kennedy Launches First Spot For Macca’s Featuring New Chicken McWings

Maccas have added Chicken McWings to their menu permanently

McDonald’s is upping their chicken game with the newest addition to their menu – Chicken McWings. These wings have already been a crowd favourite on social media, and after much anticipation, they are finally available to order across Australia from June 11. “It’s been a while since we have added something new to the permanent menu, but the response to Chicken McWings during the trial made it clear: Aussies want more chicken options with their o…

McDonald’s drops clues, chicken, and coffee in first campaign via Wieden+Kennedy Australia

For the first time since their partnership was announced earlier this year, Macca’s and Wieden+Kennedy Sydney have released their first pieces of work together.   The leading, global quick service restaurant and new hub for the independent agency are hitting the market with an alluring campaign that features mysterious OOH to keep Macca’s customers guessing on what’s to come. The work speaks to chicken lovers across the nation as Macca’s enters …

Wieden+Kennedy Launches First Spot For Macca’s Featuring New Chicken McWings

W+K launches its first work for Macca's. As B&T adds this to the list of PR treats we've not received samples of.

McDonald's drops clues, chicken, and coffee in first campaign via Wieden+Kennedy Sydney

For the first time since their partnership was announced earlier this year, Macca’s and Wieden+Kennedy Sydney have released their first pieces of work together. The leading, global quick service restaurant and new hub for the independent agency are hitting the market with an alluring campaign

Wieden+Kennedy Sydney's first work for Macca's launches

Wieden+Kennedy Sydney has unveiled its first work for McDonald’s.The agency won a competitive pitch earlier this year for the quick-service restaurant’s (QSR) Chicken and McCafé portfolios. It already works with McDonald’s in the US and Canada. The agency has created work for both portfolios, as new items have been added to the menu permanently: Chicken McWings, […]

McDonald's and Wieden+Kennedy introduce new era

McDonald’s and creative agency Wieden+Kennedy Sydney have released their first pieces of work together since the partnership was announced earlier this year. The campaign features mysterious OOH to keep customers guessing on what’s to come and speaks to chicken lovers across the nation as Macca’s enters into a new golden era as it launches a new permanent menu item, Chicken McWings. Cryptic billboard teasers have popped up across major cities in…