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Top Campaign Brief Asia News

Hall of Fame · New York"The Biggest Night in Advertising" Will Celebrate A "Who's Who" of Advertising Greats Inductees to Include:Six Legendary Industry Leaders One Corporate HonoreeTwo President's Award Recipients NEW YORK, Dec. 16, 2025 /PRNewswire/ -- On the occasion of the 75th Anniversary of the AAF Advertising Hall of Fame (AHOF), the esteemed Council of Judges, led by Chair Ross Martin, President of Known and Vice Chair Rita Ferro, President of Disney Advertisi…See the Story
ANNOUNCING THE 75TH ANNIVERSARY OF THE AAF ADVERTISING HALL OF FAME
100% Center coverage: 3 sources

Advertising · MumbaiNew Delhi: Independent creative agency Motley has launched Cards Against Advertising, a parody party card game designed to reflect the challenges and quirks of the advertising and marketing industry. The game comprises 150 cards depicting the chaos, clichés and difficult realities of the sector, using humour as a lens to explore work culture. Inspired by the format of Cards Against Humanity, the game has been developed under Motley Orgnls, the a…See the Story
Motley Launches ‘Cards Against Advertising’, a Satirical Card Game on Agency Culture

India · IndiaNew Delhi: Dove has launched a new campaign, titled ‘Change The Compliment’, focusing on how everyday language influences girls’ confidence and self-belief by encouraging a move away from appearance-led praise. The campaign draws attention to the prevalence of compliments such as “you’re so pretty” or “you’re so beautiful”, which are often among the first forms of praise girls receive. According to the campaign narrative, repeated emphasis on ap…See the Story