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Hertz Begins Online Car Sales in Competition With Carvana

Hertz's updated platform enables customers to complete nearly the entire car buying process online, aiding fleet turnover and resale values for its 560,000-vehicle fleet, analysts say.

Summary by Transport Topics
Going online is the latest move by CEO Gil West to further grow retail sales, which gets the company much better pricing than selling its rental vehicles at wholesale auctions.

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Auto Remarketing broke the news in on Tuesday, September 30, 2025.
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