New Twists on Old Traditions: Dragon Boat Festival Fuels China's Holiday Spending Surge

New twists on old traditions: Dragon Boat Festival fuels China's holiday spending surge

With 119 million domestic trips recorded and total domestic tourism spending reaching 42.7 billion yuan, the recently concluded three-day Dragon Boat Festival holiday has proven to be more than just a celebration of traditional Chinese culture – it has become a dynamic force boosting China's tourism and consumption sectors.

Despite Rain, Dragon Boat Festival Drives Travel Across China

Millions joined holiday races and cultural events, as tourism platforms tracked rising demand for heritage experiences and short-haul getaways.

China Logs 657 Mln Trips During Dragon Boat Festival Holiday - Where Did Travelers Go? - YT FINANCE

China's Dragon Boat Festival holiday has come to an end. According to estimates by the Ministry of Transport, the country recorded a total of 657 million cross-regional trips made during the holiday, with a daily average of 219 million, representing a 3% increase from the same holiday in 2024.

China's domestic trips rise 5.7 pct during annual Duanwu holiday

China’s tourism sector saw steady growth during the 2025 Duanwu Festival holiday, with domestic trips increasing by 5.7 percent year on year to 119 million, according to data released by the Ministry of Culture and Tourism on Tuesday. Tourism revenue reached 42.73 billion yuan (5.95 billion U.S. dollars), up 5.9 percent compared with the same holiday last year. Also known as Dragon Boat Festival, this holiday combines cultural traditions and lei…

Travel and tourism revenue up across China during 3-day Dragon Boat Festival holiday

China saw a robust growth in travel and tourism-related consumption during the just-concluded Dragon Boat Festival holiday, as the country's cultural appeal and spending momentum continued to draw crowds across major cities and provinces.