US EditionCriteo and Dentsu Announce Global Partnership to Power Commerce Media Campaigns
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Crito and Dentsu announce an international strategic partnership aimed at optimizing media trade campaigns by combining their expertise and data. Through this agreement, Dentsu will make full use of Crito's Commerce Media platform to reach consumers at every stage of their shopping journey. This reconciliation is based on the integration of the data owners of both groups: Dentsu.Hearings, Dentsu's identity solution, will be enriched by Crito's C…
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retailtimes.co.ukCriteo and dentsu announce global commerce media partnership
Criteo, the commerce media company, has today announced plans for an expanded global partnership with dentsu, a leading global marketing and advertising agency network, that will create more effective commerce and performance media campaigns for dentsu’s clients. The partnership marks the first time
Mediaweek
www.bestmediaifo.comCriteo and dentsu form global commerce media partnership
Criteo and dentsu have entered a global partnership that will see dentsu integrate Criteo’s full Commerce Media Platform stack into its client offering, aiming to enhance commerce and performance media campaigns across the network. Announced on 13 June 2025, the deal marks the first instance of a major holding company deploying the entire Criteo technology suite. The agreement provides dentsu with access to AI-powered audience data, media buying…
Criteo and Dentsu announce global partnership to power commerce media campaigns
Criteo will provide its full Commerce Media Platform to Dentsu, via an expanded global partnership.The announcement:Criteo (Nasdaq: CRTO), the commerce media company, today announced plans for an expanded global partnership with dentsu, a leading global marketing and advertising agency network, that will create more effective commerce and performance media campaigns for dentsu’s clients. The partnership […]
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