Bad Bunny Dances in Super Bowl Halftime Show Teaser
Bad Bunny’s official Super Bowl trailer highlights his role as the first solo male Latino headliner and features diverse dance scenes to build excitement.
- On January 16, 2026, Bad Bunny and Apple Music released a social-media trailer for the Super Bowl LX Halftime Show, promising `On February 8, the world will dance` at Levi’s Stadium, Santa Clara, California.
- Bad Bunny said on X he would do just one U.S. date, making his only U.S. appearance at the Super Bowl after avoiding U.S. tour stops due to concerns about ICE and following a record-setting Puerto Rico residency and world tour.
- Filmed in Puerto Rico, the teaser starts with a Flamboyant tree and an iPhone cue as Benito dances with dancers of varied ages, races and styles, matching their moves including a cowboy dip.
- This booking marks the Super Bowl's first solo male Latino headliner, sparking backlash from President Donald Trump who called it `ridiculous` and Turning Point's English-only plans, while Leila Cobo argued it isn't inherently political.
- Commercial numbers from the tour underscore why the Super Bowl spot matters, with $107 million gross from 697,000 tickets in the first 12 shows, bolstering his global profile.
94 Articles
94 Articles
Thirty days before the Super Bowl halftime show, which will be held on February 8 at Levi's Stadium in Santa Clara, Latin superstar Bad Bunny released a video announcing the performance with messages of unity and joy, and noted that "the world will dance." The trailer, initially shared by Apple Music and the NFL, was shot in his native Puerto Rico, and features Bad Bunny (real name Benito Martinez) performing his hit "Baile Inolvidable" and invi…
Bad Bunny promises "the world will dance" in defiant new Super Bowl halftime show trailer
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The star’s video ends with the caption: ‘The world will dance’
Bad Bunny Unveils Super Bowl LX Halftime Show Trailer: “The World Will Dance”
Bad Bunny is giving us a preview of his anticipated Apple Music Super Bowl LX halftime show. In a new trailer, the multi-mainstream and Latin Grammy-winning artist promises “The world will dance.” The message in the trailer is clearly one of unity. Set in what appears to be his homeland Puerto Rico, the artist is seen walking through a neon-tinged tropical forest where he pulls up his own song “Baille Inovidable” from his most recent album, th…
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