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ABC Bosses Urged The View to Tone Down Its Trump-Bashing. Are Whoopi & Co. Listening?

  • Top executives Bob Iger and Almin Karamehmedovic recently urged the hosts of The View to reduce their political rhetoric, especially targeting President Trump.
  • This request followed a peak in viewership after Trump's November 2024 re-election, but executives cited audience fatigue with nonstop politics as a reason.
  • Hosts, led by Ana Navarro, resisted the suggestion, calling it 'silly' and emphasizing the risk of alienating their audience by toning down political segments.
  • The View attracted over 4.4 million viewers immediately post-election but averaged around 2.3 million weekly in May 2025, still slightly ahead of Fox News.
  • The resistance highlights tensions between executive efforts to balance content and the hosts' commitment to political discourse amid ongoing criticism from Trump and allies.
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Chip and Co broke the news in on Monday, May 26, 2025.
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