US EditionAamir Khan Innovates with Unique YouTube Release for Film 'Sitaare Zameen Par'
INDIA, JUL 29 – Aamir Khan's film will be available at Rs 100 on YouTube's pay-per-watch model, aiming to expand access and support emerging filmmakers in India and 38 countries.
- Aamir Khan will release his film 'Sitaare Zameen Par' globally on YouTube Movies on demand starting August 1, 2025, bypassing other platforms.
- He opted for a digital-only release because of the swift expansion of internet access and digital payment methods in India, allowing the film to reach a broader and more affordable audience.
- 'Sitaare Zameen Par' is a sports drama starring Aamir as a basketball coach mentoring ten differently-abled players, following its theatrical debut on June 20.
- The film will be priced at Rs 100 in India and launched in 38 countries with multiple subtitle and dubbing options, with YouTube India’s managing director describing this initiative as a way to expand Indian cinema’s reach worldwide.
- This release strategy aims to reach audiences lacking theater or OTT access, potentially transforming film distribution and expanding cinema viewership worldwide.
27 Articles
27 Articles
Fans are eagerly waiting for the OTT release of 'Sitare Zameen Par' which was released in June. This Aamir Khan starrer film was loved by the public in the theatres. Now a big update has come regarding its OTT release.
Aamir Khan announces the launch of his blockbuster 'Sitaare Zameen Par' on YouTube
Mumbai: Keeping his word, actor Aamir Khan has announced the launch his latest blockbuster “Sitaare Zameen Par” on YouTube, making sure that the drama is accessible to all. In an unprecedented move, the movie will be available exclusively on YouTube from August 1 and will not be released on any other digital platform. Reflecting on the decision, Aamir said, “For the past 15 years, I have been struggling with the challenge of how to reach audien…
Aamir Khan to Release 'Sitaare Zameen Par' on YouTube
Get latest articles and stories on Entertainment at LatestLY. Aamir Khan has made an unusual move by choosing to release his latest sports drama 'Sitaare Zameen Par' directly on YouTube after its run in theatres. Entertainment News | Aamir Khan to Release 'Sitaare Zameen Par' on YouTube.
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