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YouTube Earns $9.8 Billion in ad Revenue During Q2

FRANCE, JUL 23 – YouTube's ad revenue growth is driven by expanding TV viewership and increased share of advertising spending, reaching $9.8 billion in Q2 2025, a 13% rise year over year.

  • Alphabet reported $96.4 billion in revenue and $28.2 billion in net income for Q2 2025, driven by strong performance across its businesses.
  • The results reflect growth in advertising fueled by sustained advances and integration of artificial intelligence across Alphabet's platforms.
  • YouTube, celebrating its 20th anniversary, generated $9.8 billion in ad revenue, marking a 13% year-over-year increase and serving as a key growth driver.
  • CEO Sundar Pichai described the quarter as "standout," highlighting AI’s role, while CFO Ruth Porat emphasized operational discipline amid rising capital expenditures.
  • Alphabet’s results suggest continued momentum for AI-driven growth and advertising strength, with YouTube expanding its TV presence and ad monetization strategies.
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Variety broke the news in Los Angeles, United States on Wednesday, July 23, 2025.
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