Threads tops 350M monthly users after adding 30M in the quarter

Threads tops 350M monthly users after adding 30M in the quarter

Instagram Threads, Meta's X competitor, has now grown to over 350 million monthly active users, CEO Mark Zuckerberg revealed during the company's Q1 2025

Threads hits 350 million MAUs as it edges closer to rival X - Mobile Marketing Reads

Meta’s text-based social platform Threads has reached 350 million monthly active users, narrowing the gap with X (formerly Twitter).

Meta marks a 'strong start' to 2025 as it posts $42.31 billion in Q1

Meta has posted $42.31 billion, an increase of 16% year-over-year from 2024’s $36.45 billion in Q1 of 2025. The tech giant has reported family daily active people of 3.43 billion on average for March 2025, an increase of 6% year-over-year. Among Meta’s family of apps, WhatsApp has reportedly more than 3 billion monthly actives and tens of billions of Status posts viewed on WhatsApp each day. Threads has now more than 350M monthly actives. Messen…

Meta launches ads on Threads globally: marketing insights

Meta is moving full speed ahead with monetization on Threads, announcing the global rollout of ads within its fast-growing platform.Starting this week, eligible advertisers can place image-based ads directly inside the Threads feed—a significant shift for the Instagram-linked app, which now boasts 300 million monthly active users.This article explores what the Threads ad launch means for marketers, why it matters now, and how brands can strategi…

Meta is a mulling ads and a 'premium' version of its AI assistant, Mark Zuckerberg says - WorldNL Magazine

One day after Meta rolled out its standalone AI app, Mark Zuckerberg has shared more about how the company plans to eventually monetize its generative AI assistant. During the company’s first quarter earnings call, Zuckerberg said Meta AI could one day show ads and product recommendations. He also hinted at plans for a subscription component for those who want a more “premium” version of the assistant."I think that there will be a large opportun…

Mark Zuckerberg says Threads has 350M MAUs, having added 30M in Q1 2025, compared to 20M in Q4 2024

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