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The Power of Gamification in B2B

Many people think gamification means just slapping points and badges onto a forum through a basic points system and calling it a day. But when I started building community at an enterprise B2B company, I realized: people don’t show up just for mugs and hats. They show up when it feels meaningful it. When it feels worth it. When it feels fun. When it feels like them. Gamification is about making people feel like their involvement in your communit…
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Customer Success and Product Experience Software | Gainsight broke the news in on Tuesday, June 24, 2025.
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