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Nike shoes lose ground in Japan's Hakone relay race as rivals rally

Summary by Nikkei
TOKYO/KOBE, Japan -- Nike shoes were once the unquestioned champion of a prominent long-distance relay race held in Japan, but now the brand has ceded

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The first day of the 101st Tokyo-Hakone Round-Trip College Ekiden was held on the 2nd, with 21 teams participating, including 20 schools in the Kanto region and the Kanto Student Union, which participated as an open participant, starting from Otemachi, Tokyo. The outbound route was 107.5 km over five sections to Hakone-machi, Kanagawa Prefecture, and the 101st Tokyo-Hakone Round-Trip College Ekiden was held with the 6th school in history aiming …

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Nikkei broke the news in Japan on Tuesday, December 31, 2024.
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