Meet the man indie publishers ask to break their games
Summary by Boing Boing
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What Can AAA Games Marketers Learn From Indies?
I got a handful of really interesting responses to last week’s Games Marketers Are In Crisis Mode. One that particularly grabbed my attention was an email from Derek Lieu, the well-known creative director and editor behind trailers for indie games like Among Us, Spelunky 2, Firewatch, and even the occasional big-budget hit like Half-Life: Alyx (see above).Lieu admitted to feeling surprised and sort of confused by the struggles big-budget games m…
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