US movie theaters urge 45-day 'baseline' before films hit streaming

Give us at least 45 days before films go to streaming platforms, say theater owners

Box office numbers continue to lag behind pre-pandemic figures

New films should be shown exclusively in cinemas for at least 45 days before being available on streaming, said Tuesday the director of the commercial organization that brings together the owners of the theaters in the United States.

US movie theaters urge 45-day 'baseline' before films hit streaming

New films must be exclusive to movie theaters for at least 45 days before they become available on streaming, the head of the industry's US trade organization said Tuesday.

Cinema group pushes for movies to stay in theaters longer

LAS VEGAS • Movie theater owners are making a new push to keep films in cinemas for a longer period before they are available for audiences to watch at home.

Top movie theater lobbyist calls for a minimum of 45 days before films hit streaming

Cinema United trade group Chief Executive Michael O'Leary called on studios to extend most films to a 45-day theatrical window before home video and streaming, arguing that a baseline is needed to give moviegoers clearer expectations.

Theater Org Chief Declares War on Shortened Windows, Calls for 45-Day Exclusive Run on the Big Screen

Cinema United chair-CEO Michael O'Leary addressed the issue of windows for the first time since named to the top job two years ago.