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Reese's Peanut Butter Pumpkins Come with New Disclaimer
The label replaces “Decorating Suggestion” after plaintiffs said the candy’s packaging misled buyers about its blank pumpkin shape.
- Hershey added a new package disclaimer to Reese Peanut Butter Pumpkins stating "Carving not on actual product," USA Today reported. The text appears directly below the candy's image on the Halloween treat.
- Several plaintiffs, including Nathan Vidal, sued Hershey claiming deceptive marketing. Vidal said he "believed that the product contained a cool-looking carving of a pumpkin's mouth and eyes" but found them blank.
- On Sept. 16, a Florida District Judge dismissed the lawsuit for the second time, calling it the plaintiffs' "subjective disappointment." The group had sought $5 million in damages for sales in Florida since 2021.
- Hershey maintained that reasonable consumers understand images are suggestions, noting "Decorating Suggestion" was previously printed on packaging. Katie DeCapria, Hershey Halloween senior brand manager, added, "We know what consumers love."
- Lawyers representing the group said last month they were disappointed in the ruling and may appeal. The original complaint involved various holiday-themed candy versions sold in Florida.
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Total News Sources13
Leaning Left3Leaning Right1Center7Last UpdatedBias Distribution64% Center
Bias Distribution
- 64% of the sources are Center
64% Center
L 27%
C 64%
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