‘The Unlucky Charm’: Heineken® and Self-Confessed Jinx Go to Extreme Lengths to Protect the Result at 2025 UEFA Champions League Final
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2 Articles
‘The Unlucky Charm’: Heineken® and Self-Confessed Jinx Go to Extreme Lengths to Protect the Result at 2025 UEFA Champions League Final
Munich, – 45% of football fans* admit they’ve stopped watching a match to avoid jinxing the result. In response, for this year’s UEFA Champions League Final on 31st May in Munich, Heineken in collaboration with creative agency LePub, returns with another tale of football devotion as part of its “Cheers to the Superstitious Fans” platform. Heineken® launched a global social media campaign inviting fans to share their most unusual and heart…
Heineken hosts successful UCL final viewing party
Kenya Wine Agencies Limited (KWAL), through its Heineken brand, hosted a successful UEFA Champions League (UCL) final viewing party at Uhuru Gardens in Langata, Nairobi. The event, part of the Cheers to All Hardcore Fans campaign, brought together thousands of enthusiastic football fans to witness the climax of the 2024/2025 UCL season. Starting 4 pm, […] The post Heineken hosts successful UCL final viewing party appeared first on HapaKenya.
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