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Freshfields drops ‘Bruckhaus Deringer’ in rebrand - Legal Cheek

Summary by Legal Cheek
New logo Freshfields has unveiled a rebranding, dropping ‘Bruckhaus Deringer’ from its name as part of the refresh. The Magic Circle firm’s rebrand, which rolls out across the firm from next month, includes a bold new black-and-white, all-caps logo featuring the firm’s name (pictured top). Commenting on the launch, Freshfields senior partner Georgia Dawson said: “Our refreshed brand is dynamic and bold, reflecting the entrepreneurial spirit of…
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Legal Cheek broke the news in on Tuesday, September 24, 2024.
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