US EditionExpedia Trip Matching turns reels into bookable itineraries
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Expedia Trip Matching turns reels into bookable itineraries
With its AI-powered Trip Matching tool, Expedia doesn’t just identify hotels, restaurants and destinations featured in Instagram reels, but makes them effortlessly bookable, too. Robbie Hodges reports There has been plenty of recent buzz around the potential of generative AI when it comes to planning travel itineraries – mainly with regards to curating personalised journeys from a single prompt. But Expedia is applying AI in a different way by u…
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