DCM Shriram Foundation unveils emotional Mother’s Day film highlighting maternal health risks in rural India

How DCM Shriram’s Mother’s Day film turns grief into grassroots impact - adobo Magazine Online

MUMBAI, INDIA – This year, DCM Shriram Foundation, in collaboration with EFGH Brand Innovations and filmmaker Titus Upputuru, delivers a hauntingly beautiful reminder of the invisible struggles faced by thousands of expecting mothers in rural India. Released under the Foundation’s flagship program Khushali Sehat, the film is both a love letter to mothers and a call to action on the challenges posed to maternal health in India. Told through the e…

DCM Shriram Foundation unveils emotional Mother’s Day film highlighting maternal health risks in rural India

Mumbai: On the occasion of Mother’s Day, DCM Shriram Foundation has unveiled a deeply moving digital campaign that casts light on the pressing issue of High-Risk Pregnancy (HRP) and the urgent need for accessible maternal healthcare in India’s rural heartlands. Released under the Foundation’s flagship initiative Khushali Sehat (Mother & Child Health Program), the campaign serves both as a tribute to mothers and a clarion call for strengthened he…