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EnvironmentNew Delhi: Strategy in marketing agencies is at a crossroads, according to new findings from WARC’s The Future of Strategy 2025 report. Despite strong client demand for guidance in a volatile and uncertain environment, many agency-side strategists report that their discipline is often treated as expendable. The study, based on a survey of 1,127 strategists worldwide and interviews with leading experts, highlights the tension between growing clie…See the Story
Agencies Sideline Strategy Even as Client Demand Spikes in Volatile Environment
Startups · BengaluruAdgcraft has announced the launch of its new office in Bengaluru, Karnataka. The Bengaluru office will support the operations of Adgcraft Communications, Adgcraft AI, and Adgcraft Global. The agency plans to expand its team to 25+ members and develop a future-ready workforce in the new office by 2026, under the guidance of industry professionals. This […] The post Adgcraft opens new office in Bengaluru to strengthen PR operations appeared first …See the Story
Adgcraft opens new office in Bengaluru to strengthen PR operations
Delhi, India · DelhiNew Delhi: FCB India has appointed Hari Krishnan as Chief Growth Officer. Based in Mumbai, he will report to Dheeraj Sinha, Group CEO, FCB India and South Asia, and will be responsible for driving growth across the network, focusing on full-funnel marketing and new business development. Krishnan brings over two decades of experience in advertising, marketing, and consulting, having worked with agencies including Mullen Lowe (India and Sri Lanka)…See the Story
