US EditionBeyond Connections: The Strategic Advantages of Community Platforms
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Beyond Connections: The Strategic Advantages of Community Platforms
Long-term, sustainable growth requires a thriving customer base. Beyond upsells and expansion opportunities, existing customers build the foundation of the community that surrounds each company. A strong community can help foster relationships, drive feature adoption, and act as references for potential customers. In other words, an active, engaged community is critical for growth. The problem most organizations run into is how to maintain a hea…
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