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ASOS says 'personal information' may have been accessed during 'unauthorised activity'

The retailer said third-party notification platforms were accessed without authorization, and it is investigating whether names and contact details were exposed.

  • Asos is investigating "unauthorised activity" involving third-party communication platforms after customers received mobile app notifications titled "Asos hacked" directing them to a Telegram account.
  • Cybersecurity firm Binalyze analyst Marie Wilcox described the notifications as "psychological warfare" designed to "whip up panic" and pressure Asos into paying a ransom rather than developing a rational response.
  • Asos stated personal information "may have been accessed" among its 17 million active customers, though payment card and password data were not believed compromised; shares fell nearly 10 percent on Tuesday.
  • Britain's National Cyber Security Centre has offered assistance, while the Information Commission Office said it did not appear "to have received a report on this matter at this stage."
  • This incident follows a wave of cyberattacks last year targeting major British entities including Jaguar Land Rover, Marks & Spencer, Harrods, and the Co-op food chain, with Manchester Airports Group suffering 8.7 million customer data theft in August.
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ASOS is warning customers to ignore a suspicious hacking message and not open links while an investigation into a possible leak of some personal data is ongoing.

·Zagreb, Croatia
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The Star broke the news in Sheffield, United Kingdom on Tuesday, October 6, 2026.
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