Asos customers receive ‘hack’ notification threatening leak
- Asos app users received a push notification on Tuesday morning claiming the platform's systems were compromised, with the message stating "ASOS HACKED" and alleging the company's Snowflake instance was fully breached.
- Sent shortly before 10 a.m., the message threatened the Asos DPO and IT departments, demanding they "Engage with us, or we will leak it" via a Telegram chat link included in the notification.
- More than 400 customers flagged issues on Downdetector by 10:30 a.m., while some users questioned on social media whether the alert was a marketing strategy rather than a genuine security breach.
- Asos has not commented on the alert, though British law requires the company to report any data breaches classified as "high risk" to officials within three days.
- The retailer, which reported revenues of £2.5 billion in 2025 and serves 17 million customers annually across more than 150 countries, now faces scrutiny over the scope and authenticity of the alleged breach.
151 Articles
151 Articles
ASOS Says Hackers May Have Accessed Customers’ Basic Personal Data
Internewscast Internewscast Online fashion retailer Asos was apparently targeted by hackers yesterday after customers… This Post: ASOS Says Hackers May Have Accessed Customers’ Basic Personal Data first appeared on Internewscast
ASOS Extortion Attack Turns Customer Phones Into Ransom Notes
Hackers sent an "ASOS HACKED" push notification to thousands of customers via the official app, demanding engagement or threatening to leak data from a claimed Snowflake compromise. ASOS confirmed unauthorized activity and possible access to names and contact details but said payment cards and passwords appear unaffected. Shares fell sharply. The brazen public extortion tactic raises fresh questions for retailers and cloud providers alike.
ASOS issue update after 'hack' message
ASOS has reassured customers that their card details have not been compromised after it appeared the online retailer was hacked this morning. Fans were alerted to a message earlier today saying: 'Dear ASOS DPO and IT. We have fully compromised the Snowflake instance. Engage with us, or we will leak it,' while providing a link […]
Coverage Details
Bias Distribution
- 50% of the sources are Center
Factuality
To view factuality data please Upgrade to Premium




































