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In total, 3 have been published by Terakeet which Ground News has aggregated in the past 3 months.

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Top Terakeet News

Economy · London

Why Brand Visibility Is The AI Era’s Performance Metric

Before the internet, marketers relied on methods that delivered near-zero performance data. A billboard went up, a TV spot was placed, or a newspaper ad was used. It was an impressions-only model. The internet and platforms like Google Search Console and Google Analytics injected much-needed metrics and transparency into marketing. Attribution models provided performance metrics… The post Why Brand Visibility Is The AI Era’s Performance Metric a…See the Story

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