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YouTube’s Rolling Out an Option to Remove Video End Screens

YouTube adds a hide button for end screen pop-ups and removes hover subscribe on desktop to reduce distractions, with less than 1.5% view drop from end screens, the company said.

  • On September 24, 2025, YouTube introduced a new 'Hide' button on its video player that lets users dismiss end screen pop-ups on individual videos.
  • YouTube developed this feature in response to user feedback seeking to reduce distractions and better focus on video content during playback.
  • Viewers can dismiss end screens on the current video by selecting a new Hide option located in the upper right area of the YouTube player, while creators continue to have the ability to include end screens and watermarks in their content.
  • Between March and July 2025, tests revealed that allowing viewers to dismiss end screens led to a drop of less than 1.5% in end screen view counts, while having a minimal effect on subscription rates.
  • Additionally, YouTube removed the hover-to-subscribe button on video watermarks, citing redundancy with the main subscribe button below videos to simplify the viewing experience.
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The Verge broke the news in United States on Wednesday, September 24, 2025.
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