WVU Athletics Launches Gold & Blue Enterprises to Forward NIL Efforts

WVU Athletics launches Gold & Blue Enterprises to forward NIL efforts

WVU Athletics announced the launch of Gold & Blue Enterprises, per a release Wednesday. The initiative will forward WVU’s Name, Image and Likeness (NIL) efforts, generate revenue streams and support student-athletes.

WVU Athletics Launches Gold & Blue Enterprises - West Virginia University Athletics

MORGANTOWN, W.Va. – The West Virginia University Department of Intercollegiate Athletics announces the launch of Gold & Blue Enterprises, an initiative designed to revolutionize the student-athlete experience and enhance the Mountaineers' competitive edge in the evolving landscape of collegiate athletics.

WVU Launches 'Gold & Blue Enterprises' Initiative

In an initiative designed to better equip the West Virginia athletic department, WVU announced the launch of Gold & Blue Enterprises on Tuesday.  As per the press release, Gold & Blue Enterprises is designed to revolutionize the student-athlete experience and enhance the Mountaineers’ competitive edge in the evolving landscape of collegiate athletics. 𝐑𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧𝐢𝐳𝐢𝐧𝐠 𝐭𝐡𝐞 𝐬𝐭𝐮𝐝𝐞𝐧𝐭-𝐚𝐭𝐡𝐥𝐞𝐭𝐞 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞. Gold…

WVU Rockefeller Neuroscience Institute launches groundbreaking athlete player safety initiative in Marion County

The WVU Rockefeller Neuroscience Institute (RNI) is partnering with football helmet manufacturer Riddell on a new initiative to provide a cutting-edge personalized football helmet platform to middle and high school tackle football programs across Marion County. Aimed at advancing student-athlete protection in middle and high school tackle football, the RNI and Riddell will be distributing […]