ICYMI: Coach Announces Multi-Year Partnership With WNBA, Red Bull Mirage Takes Over Coachella, And More

ICYMI: Coach Announces Multi-Year Partnership With WNBA, Red Bull Mirage Takes Over Coachella, And More

By Mecca Pryor ·Updated April 14, 2025 This weekend, there were many fashion->WNBA. H&M celebrated the opening of new Los Angeles stores and their Spring/Summer 2025 collection with a concert ahead of Coachella weekend. Next, Sézane has launched its April collection, embracing the charm of the 1970s, the era of boho-chic. In other news, Christian Louboutin launched its eyewear line, marking a new chapter for the fashion house. Red Bull hosted a …

Coach Partners With The Women's National Basketball Association

Tapestry, Inc.-owned Coach has announced a multi-year partnership with the Women’s National Basketball Association [WNBA] aimed at championing courageous self-expression through basketball and beyond, with Coach becoming the official handbag partner of the league. Highlighting the intersection between sports and fashion, the agreement brings on Coach as the WNBA’s luxury handbag brand, with the goal of empowering players and fans to courageously…

The thinking behind Coach's partnership with women's basketball

How American legacy brand Coach tapped into innovative store and product design to reconnect with younger shoppers.

Coach becomes the official brand of WNBA handbags, an alliance that aims to promote self-expression through sport and beyond. Coach entry enters the world of basketball as the new official sponsor of the WNBA was first published in Robb Report in Spanish.

Coach announced on Monday its multi-year partnership with the Women's National Basketball Association (WNBA).

WNBA Announces Multiyear Partnership With Coach

The WNBA and Coach announced a multiyear partnership, making the fashion brand the league’s official handbag partner.  The partnership will be highlighted at key WNBA events, starting with the 2025 WNBA Draft, scheduled for April 14 at The Shed in New York City. Coach will present the event’s Orange Carpet, welcoming the incoming class of...