Why the quality of radio may be improving without using an actual radio
4 Articles
4 Articles

Why the quality of radio may be improving without using an actual radio
In the old days, if you wanted to listen to the radio, you had to have an actual radio. Over the years, radio designs have changed such that they have become smaller, sound better, and pick up more stations than those of the past. Now, a radio isn’t even necessary for most stations. The growth of online streaming has brought about a revolution that has helped to keep radio relevant, while at the same time opening up more competition … competit…
Advertisers Still Overestimate Streaming's Reach Against AM/FM
The facts: AM/FM continues to lead US ad-supported audio consumption by a wide margin, according to Edison Research’s Share of Ear Q1 2025 report. The reality: advertisers still significantly underestimate radio's performance against digital competitors.
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