Oscars to Stream on YouTube From 2029
The shift to YouTube addresses declining broadcast viewership and growing cord-cutting, with 4.9 million Americans cutting cable in 2024, an 18.9% rise year over year.
- On Wednesday, the Academy of Motion Picture Arts and Sciences announced the Oscars will move from ABC to YouTube starting with the 101st ceremony in 2029, after the current TV deal with Disney expires.
- Published reports say the Oscars move from ABC to YouTube in 2029, as 39.3 million U.S. viewers have cut cable, with 4.9 million in 2024, due to declining linear TV economics.
- YouTube reaches about 2 billion people, reportedly paying over nine figures for Oscars rights and boosting live-event investments with NFL and Coachella streams to support Google ad sales teams.
- Disney may redirect Oscars savings to Hulu or the Grammys, which Disney Entertainment co-chair Dana Walden secured last year, while ABC benefits financially and Google/YouTube gains major ad-sales opportunities.
- Observers say the move gives the 20-year-old YouTube mainstream bona fides, but its ratings impact remains uncertain and streaming is not a guaranteed viewership elixir.
17 Articles
17 Articles
The Oscar Awards will be broadcast exclusively on YouTube starting in 2029, reported the Academy of Cinematographic Arts and Sciences on Wednesday. The new multi-year agreement implies that Hollywood’s most prestigious award ceremony can be seen only on a streaming platform for the first time, culminating in a decades-long relationship with the American ABC network. “We are excited to enter into a multi-faceted global partnership with YouTube to…
Oscars jump to YouTube after decades at ABC
What happenedThe Academy Awards will be broadcast worldwide on YouTube beginning in 2029, the Academy of Motion Picture Arts and Sciences announced Wednesday. ABC, which has broadcast the Oscars exclusively since 1976, will continue doing so until the 100th Academy Awards in 2028.Who said whatThe Oscars will be the first major award show to “completely jettison broadcast television,” The Associated Press said. Putting “one of the most watched no…
Oscars to stream on YouTube from 2029
From 2029, the Oscars will no longer air on US network television but will stream worldwide on YouTube, ending ABC’s decades-long broadcast. The Academy says the move reflects its global audience, as falling TV ratings and the rise of streaming continue to reshape Hollywood and the wider entertainment industry.
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