US EditionTemu Under the Magnifying Glass, Thus Was Born the Business of Shein's Most Feared Rival in Commerce
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Temu Under the Magnifying Glass, Thus Was Born the Business of Shein's Most Feared Rival in Commerce
Launched in 2022, China’s Temu platform grew with ultra-low prices and rapid expansion that already worries local industries
·Bogotá, Colombia
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Surely in the last weeks, days or even hours you heard about Temu and Shein. Shein, better known as the Chinese Amazon, is part of the new digital platforms that came strong to our country. It became a recurring theme at family lunches, groups of friends or work offices: we all know someone who bought and is fascinated by the low price of their purchases. Nor can we rule out how captivating the idea of sitting in front of a computer, placing an …
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