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When the Obvious Becomes Political Advertising

“Think new about school. Think new about exclusion. More people must complete high school.” The Liberal Party’s election campaign in 2025 consists of a series of posters and messages, strategically placed in public transport and social media. Everything is based on the same logic: Basic social mechanisms are now being sold as radical new thinking. This is not political innovation, but panic management.
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“Think new about school. Think new about exclusion. More people must complete high school.” The Liberal Party’s election campaign in 2025 consists of a series of posters and messages, strategically placed in public transport and social media. Everything is based on the same logic: Basic social mechanisms are now being sold as radical new thinking. This is not political innovation, but panic management.

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Human Rights Service broke the news in on Thursday, June 19, 2025.
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