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What Is Conversion Rate? Definition, Formula & Benchmarks - Digital Boom

Summary by Digital Boom
Most businesses obsess over driving more traffic while ignoring the conversion rate elephant in the room. Here’s a controversial truth: increasing your conversion rate by 1% often delivers more ROI than doubling your ad spend. Yet 89% of MENA businesses we’ve audited can’t even calculate their true conversion rate correctly, let alone optimize it strategically. […] Source
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Digital Boom broke the news in on Wednesday, June 25, 2025.
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