US EditionWelsh Sparkling Mead Brand Launches in 50 M&S Stores
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Welsh Sparkling Mead Brand Launches in 50 M&S Stores
Welsh producer Hive Mind Mead & Brew Co is making its debut in the Marks & Spencer drinks aisle with the introduction of three of its sparkling meads. In a 12-week listing across 50 UK stores, M&S will be the first major UK retailer to stock Hive Mind’s ‘modern mead’. For Hive Mind this signals a significant step towards major retailers recognising the growing market for mead, and reflects consumer appetite for authentic, sustainable, small-batc…
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