US EditionWeb payments are changing the rules of app monetization
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Web payments are changing the rules of app monetization
App revenue is becoming increasingly complex, with marketers and product teams navigating a highly fragmented landscape. The ecosystem spans multiple platforms, regulations vary by region, and compliance isn’t optional. On top of this, changes to Apple’s App Store in the aftermath of the Epic v. Apple ruling are creating new openings for experimentation, while at the same time introducing new friction. With the App Store reform, there is now ris…
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