US EditionUNICEF launches campaign encouraging parents to play with their children - Marketing Beat
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UNICEF launches campaign encouraging parents to play with their children - Marketing Beat
The United Nations Children’s Fund (UNICEF) has unveiled a new campaign highlighting the “global play deficit”. Devised by creative agency Southpaw, the marketing drive centres on the idea that a short moment of playing with a parent can feel like the “biggest game in the world” to a child. Subscribe to Marketing Beat for free Sign up here to get the latest agency-related news sent straight to your inbox each morning The hero spot shows user-ge…
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