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UEFA to hold emergency meeting today over FIFA plan to sell $4bn stake - with World Cup boycott being considered

European federations are weighing a boycott as FIFA seeks up to $4.2 billion from investors for a new commercial company, officials said.

  • On Thursday, UEFA nations held an emergency meeting to address FIFA President Gianni Infantino's controversial proposal to sell a 20% stake in the World Cup for $15 billion.
  • Infantino's unilateral plan offers a $40 billion cash bonus to member associations backing the deal within a 53-day deadline, while opponents face a potential $30 billion loss.
  • Competition law scrutiny by the European Commission is underway, while national associations discuss a potential boycott of the World Cup as leverage to block the privatization.
  • Accusing Infantino of "selling out," PM Andy Burnham joined other European governing bodies coordinating a joint blockade, though the Czech Republic has offered support.
  • FIFA's ability to operate in Europe could change significantly if competition law protections are removed, potentially ending exemptions that treat sports federations as cultural goods.
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Lean Left

The combination of four letters is not the essence of football. It holds the key to the European and South American counterattack, writes HS sports journalist Janne Oivio.

·Helsinki, Finland
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Lean Right

Gianni Infantino wants to house the World Cup in a new company. We report on the developments and reactions to that plan in this live blog.

·Hilversum, Netherlands (Kingdom of the)
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NWT broke the news on Wednesday, July 29, 2026.
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