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Turning Point USA Unveils Alternative Super Bowl Halftime Show Lineup with Kid Rock
Turning Point USA's alternative halftime show led by Kid Rock aims to celebrate faith, family, and freedom, drawing on conservative backlash to Bad Bunny's NFL performance.
- On February 2, 2026, Turning Point USA unveiled its All-American Halftime Show lineup, naming Kid Rock headliner and announcing the show will stream around 8 p.m. ET on Feb. 8, 2026.
- Following the NFL's Bad Bunny pick, Turning Point USA announced counterprogramming in October after months of conservative backlash, framing the show for conservative and right-wing viewers planning a boycott.
- Kid Rock, born Robert James Ritchie, is a vocal supporter of President Donald Trump and holds a signed executive order from March 31, 2025, while he and Brantley Gilbert join Lee Brice and Gabby Barrett for the Rock the Country tour.
- Organizers said the show will stream around 8 p.m. ET on Feb. 8, 2026 across TPUSA platforms and outlets including Daily Wire+, TBN, Real America's Voice and OANN, targeting conservative viewers opposing Bad Bunny.
- The Super Bowl halftime show draws more than 100 million viewers, giving Turning Point USA's counterprogramming national visibility and highlighting cultural events as partisan battlegrounds.
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Miami will be the scene of a double musical proposal during the Super Bowl LX. While Bad Bunny will lead the official part-time show, rapper Kid Rock and other country artists will offer a parallel concert presented as a “patriotic alternative,” according to conservative organization Turning Point USA.
Los Angeles TimesReposted by 
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Total News Sources189
Leaning Left42Leaning Right25Center78Last UpdatedBias Distribution54% Center
Bias Distribution
- 54% of the sources are Center
54% Center
L 29%
C 54%
R 17%
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