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Toyota to raise US auto prices by average $270 from July, Bloomberg reports

UNITED STATES, JUN 21 – Toyota will raise prices on certain US vehicles by an average of $270 due to routine market adjustments amid broader inflation and competitive pressures, the company said.

  • Starting July 1, Toyota Motor Corporation will increase the prices of multiple Toyota and Lexus models sold in the United States by over $200 on average.
  • This price increase follows routine adjustments influenced by market trends, inflation, and ongoing trade challenges including tariffs imposed during the Trump administration.
  • The average price hike will be about $270 for Toyota models and $208 for Lexus vehicles, affecting models built from July onward.
  • Toyota denies tariffs as a direct cause, while noting complex, fragile supply chains and higher parts costs likely contributed, as reflected by COO Mark Templin's statement on tariff impacts.
  • These price hikes reflect broader industry cost pressures that could reduce vehicle sales and raise repair expenses, with other automakers like Mitsubishi, Ford, and Subaru also increasing prices in response.
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On June 21, 2025, Toyota announced that there will be an increase in the price of some of its vehicles in the United States. The average increase will be $270 and will apply from July of the current year, although the company denies that cost is due to the tariffs imposed by Donald Trump. Toyota increases its prices from July in the United States.Lexus, Toyota's luxury brand, will also present an increase of 208 dollars on average, according to …

·Buenos Aires, Argentina
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ReutersReuters
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Toyota to raise US auto prices by average $270 from July

U.S. tariffs did not directly influence the price increase, a spokesperson said.

·United Kingdom
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U.S. News broke the news in New York, United States on Friday, June 20, 2025.
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