US EditionFTC Clears Omnicom’s $13.5B IPG Merger with Strict Antitrust Conditions
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4 Articles
Omnicom and IPG announce that the FTC has finalized a consent order with them after a period of public consultation. The Federal Trade Commission (FTC) has examined the merger between Omnicom and IPG to verify that it does not reduce competition in the advertising and media purchasing market. It has negotiated and imposed a consent order with both groups, with the aim of preventing possible anti-competitive behaviour (such as coordination or boy…
FTC finalizes restrictions on Omnicom's acquisition of IPG
Federal regulators approved consent order on September 26, 2025, imposing monitoring requirements on $13.5 billion advertising agency transaction. Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest marketing news.
FTC clears Omnicom’s $13.5B IPG Merger with strict antitrust conditions
The Federal Trade Commission (FTC) has approved a final order allowing Omnicom Group Inc. to complete its $13.5 billion acquisition of The Interpublic Group of Companies, Inc. (IPG), with strict conditions to prevent antitrust violations. The order, approved by a 2-0-1 vote with Commissioner Mark R. Meador recused, prohibits Omnicom from withholding advertising dollars from media publishers based on political or ideological viewpoints, unless sp…
The merger between Omnicom Group and Interpublic Group, announced for late 2024 and valued at $13.5 billion, marks a new milestone in its regulatory journey. Following the green light from the UK Competition Authority last August, the US Federal Trade Commission has now given its final approval, albeit with reinforced conditions… Origin
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