Tennent’s braves summer with new campaign

Tennent's braves the summer with. new 140th anniversary campaign | Scottish Grocer & Convenience Retailer

Tennent’s pays homage to a storied history of lager Scottish lager brand Tennent’s is set to ‘brave the summer’ with its new marketing campaign that also coincides with the brand’s 140th anniversary year. SCOTTISH lager brand Tennent’s is set to ‘brave the summer’ with its new marketing campaign to coincide with the brew’s 140th anniversary year. Backed by a six-figure sum, the marketing aims to bring a bit of sunshine to the typical Scottish su…

Tennent’s braves summer with new campaign

Tennent’s is helping Scots ‘brave the summer’ with a new six-figure marketing campaign that coincides with the brand’s 140th year. To help keep spirits high now that the summer has sort of fizzled out, Tennent’s has launched an on-pack giveaway that features thousands of prizes including exclusive money-can’t-buy Tennent’s merch as well as a weekly cash prize of £1,885, in a special nod to the year the business was founded. To enter, shoppers si…

Scottish summer: what about a rain cheque? - Beer Today

Brewer Tennent’s will be dropping ‘Rain Cheques’ throughout Scotland where and when rainfall has been high and persistent, in a new promotion. Photograph: Jamie Simpson On each cheque, reasons to stay cheerful this summer will be found. Beers with friends, airport pints that will whisk drinkers off to sunnier climates, and even £1885 in cash, in a nod to the year Tennent’s was founded.  To launch, they’re unveiling a Rain Cheque ATM that will po…