US EditionSydney Sweeney Defends Bathwater Controversy With Jacob Elordi Comparison
Sydney Sweeney launched 5,000 bars of bathwater soap selling out quickly; resale prices reached up to $2,000, amid mixed online reactions and comparisons to similar celebrity campaigns.
- On Aug. 20, Sydney Sweeney told The Wall Street Journal she defended selling a bathwater-infused soap, noting the backlash 'was mainly the girls making comments about it' and compared it to Jacob Elordi's viral bathwater moment.
- Sweeney teamed with men's personal-hygiene company Dr. Squatch earlier this year to launch Sydney’s Bathwater Bliss, a limited-edition bar soap born from fan demand and Sweeney's side hustles, which sold out almost immediately.
- Last month, American Eagle Outfitters ran a denim ad using a 'jeans/genes' pun that critics said echoed eugenic language and Nazi imagery, prompting a defense on Aug. 1 and commentary from celebrities and politicians.
- Sweeney has said she has no regrets and has responded by monitoring audience feedback closely, describing public reaction as a conversation she engages with and framing her brand partnerships as strategic moves.
- Her ad work continues to generate culture-war debates, with Sydney Sweeney's campaigns for Baskin-Robbins, Laneige, and Samsung turning brand promotions into broader discussions.
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23 Articles
The IndependentReposted by 
The Independent (US)
The Independent (US)Sydney Sweeney has sharp rebuttal for critics of her racy side hustles
Earlier this year, Sweeney released a limited edition bar of soap made with her bathwater
·London, United Kingdom
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Coverage Details
Total News Sources23
Leaning Left10Leaning Right3Center2Last UpdatedBias Distribution67% Left
Bias Distribution
- 67% of the sources lean Left
67% Left
L 67%
13%
R 20%
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