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Swinney accuses Reform of racism over Sarwar advert

  • Reform UK released an online advert accusing Anas Sarwar of prioritising the Pakistani community ahead of the June 5 by-election in Hamilton, Larkhall and Stonehouse, Scotland.
  • The advert compiled Sarwar's speeches urging more South Asian political representation, but he never used the phrase 'Pakistani community,' leading to accusations of racism.
  • Scottish Labour, the SNP, and the Scottish Greens strongly denounced the advertisement as racist, with First Minister John Swinney urging the social media platform Meta to take the ad down from Facebook.
  • Swinney affirmed that racism has no place whatsoever in Scotland, while Sarwar condemned Reform UK's advert as openly racist and issued a challenge to Nigel Farage for a debate.
  • The controversy highlights tensions ahead of the by-election, with polls showing rising Reform support and political rivals disputing aggressive campaign tactics.
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The Telegraph broke the news in London, United Kingdom on Monday, May 26, 2025.
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