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Superfeet steps into a new era with the help of MLTI NYC

Summary by Creative Boom
Performance insole leader Superfeet partners with MLTI NYC to unveil a vibrant new brand identity, blending science, motion, and soul to meet the demands of modern athletes. If you think performance insoles are a sleepy product category, think again. Superfeet, the global leader best known for pioneering biomechanically driven insoles since 1977, has made a confident leap into the future with a brand transformation as energetic as the athletes i…
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Creative Boom broke the news in on Tuesday, June 10, 2025.
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