Starbucks Had a Record-Breaking Sales Week After Pumpkin Spice Latte Launch

No one is happier it’s Pumpkin Spice Latte season than Starbucks

For fall fanatics nationwide, the return of Starbucks’s Pumpkin Spice Latte was an August highlight. But it’s safe to say that no one was happier than Starbucks CEO Brian Niccol. In a message sent to employees on September 1, Niccol shared that the coffee house’s fall menu launch on August 26 led to its strongest Tuesday sales day ever—momentum that continued through the following days and ultimately notched a record-breaking sales week for the …

Starbucks had a record-breaking sales week after pumpkin spice latte launch

The chain's fall menu delivered a huge first week after launching, CEO Brian Niccol told employees

Starbucks Just Experienced a 'Record-Breaking Sales Week' Thanks to One Line of Products

Starbucks introduced its Pumpkin Spice Latte and fall menu last week and has since seen record-breaking sales at its U.S. company-operated stores.

The Pumpkin Spice Latte is helping Starbucks turn things around

Starbucks' famous pumpkin spice drinks can be ordered with vegan whipped cream — in two locations.StarbucksStarbucks' annual Pumpkin Spice launch provided "record-breaking" sales, CEO Brian Niccol said.Fall typically represents a busy sales time for the coffee chain.This year's launch was particularly critical, with Starbucks in the midst of a turnaround effort.Starbucks's turnaround effort has a crisp, fall breeze at its back thanks to its Pump…

Starbucks CEO says pumpkin spice season drove record sales week

The product lineup helped "deliver a record-breaking sales week across our U.S. company-operated stores as well as strong sales in Canada, Brian Niccol said.

Starbucks CEO Says Pumpkin Spice Season Drove Record Sales Week

Starbucks Corp. said its fall product launch, which included the return of the seasonal pumpkin spice latte, drove a surge in sales.