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Southeastern Grocers Selects Net Conversion as Media Agency of Record – Marketing Communication News

Summary by marcommnews.com
Independent marketing and analytics agency Net Conversion has been named “Media Agency of Record (AOR)” for Southeastern Grocers, LLC (SEG), parent company and home of Harveys Supermarket and Winn-Dixie. The agency will be responsible for media planning and buying, media analytics, and advanced analytics to deliver data-driven solutions that fuel customer loyalty, acquisition, and growth. Net Conversion’s selection followed a competitive review
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marcommnews.com broke the news in on Tuesday, April 15, 2025.
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