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World’s nations to gather in France to tackle what UN says is a global emergency in the oceans
United Nations · France

World’s nations to gather in France to tackle what UN says is a global emergency in the oceans

47% Left coverage: 15 sources
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‘Essential for Living’: O2 Champions Spontaneous Summer Adventures in Latest VCCP Campaign Celebrating Inclusive EU Roaming
European Union · United Kingdom

‘Essential for Living’: O2 Champions Spontaneous Summer Adventures in Latest VCCP Campaign Celebrating Inclusive EU Roaming

Today, O2 and its global creative agency of record VCCP unveils the next phase of ‘Essential for Living’ – an integrated campaign, this time celebrating the freedom that comes when travelling abroad as an O2 customer.  The campaign builds on the success of the first instalment of ‘Essential For Living’, which launched earlier this year and revisited the brand’s founding message from 2002, positioning it as an enabler of life’s greatest moments. …See the Story
Nordic Programmatic DOOH Growth to Outpace Global, with 37% Investment Rise Ahead
Helsinki · Helsinki

Nordic Programmatic DOOH Growth to Outpace Global, with 37% Investment Rise Ahead

Today, (June 3rd, 2025) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, has released research into the state of programmatic DOOH (pDOOH) in the Nordic region, covering Finland, Sweden, Norway, and Denmark.  The findings reveal that the Nordics are [...] The post Nordic Programmatic DOOH Growth to Outpace Global, with 37% Investment Rise Ahead appeared first on ExchangeWire.com.See the Story

CLARION APPOINTED AS RETAINED TRADE PR AND DIGITAL COMMUNICATIONS AGENCY FOR SCHOOL MEALS PROVIDER HCL – Marketing Communication News

Clarion Communications has been appointed as the Trade and Digital PR agency for Hertfordshire Catering Limited (HCL), a contract caterer specialising in education. The partnership marks a pivotal step in HCL’s ambitious growth strategy within the UK foodservice sector. Clarion will be supporting HCL’s mission to provide every child with access to healthy, nourishing meals that give them the foundations to grow, learn and achieve their potentiaHertfordshire · HertfordshireRead Article

David Masterman Promoted to Executive Creative Director as VCCP Continues to Grow Its Creative Firepower

London, 30th May 2025: VCCP, the global challenger network for challenger brands, has promoted David Masterman to Executive Creative Director, bolstering the creative leadership at its London headquarters. David’s promotion comes at an exciting time for VCCP, as the agency continues to grow and make work that genuinely connects with people. Fresh from being named both UK and Global Integrated Agency of the Year by Campaign, VCCP has added new cr…London, England · LondonSee the Story

111 Capital Invests $377,000 in Colgate-Palmolive (NYSE:CL)

111 Capital bought a new position in shares of Colgate-Palmolive (NYSE:CL – Free Report) in the fourth quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission (SEC). The fund bought 4,142 shares of the company’s stock, valued at approximately $377,000. A number of other institutional investors […]India · IndiaSee the Story

Muller launches first campaign for Bliss yoghurts in a decade - Marketing Beat

Yoghurt brand Muller has unveiled a new ad series to rebrand its Bliss range as an “everyday luxury”. Devised by the firm’s creative agency of record VCCP, it is the first campaign for Bliss since 2015. Creative for the work replicates adverts from luxury brands, replacing them with the yogurt range. The hero spot pairs product shots with over-the-top reviews left online by Muller customers. Helen Carswell, marketing manager at Müller, said: ”We…United Kingdom · United KingdomSee the Story

Brandon Appoints Austin Scott Chief Creative Officer – Marketing Communication News

Promotion Comes on Heels of the Agency’s Rebrand, Underscoring Commitment to Boundary-Pushing Creative Innovation Brandon, the flagship, integrated, full-service marketing agency of TBA Worldwide,  today announced the promotion of Austin Scott to chief creative officer from his previous role as creative director. Austin Scott – Chief Creative Officer , Brandon In this new position, Scott will oversee creative vision and excellence across the ageRead Article

From Barbershop to Big Box: Ad Agency Raindrop Launches Suavecito’s Boldest Campaign Yet As Brand Rolls Out at Target and Walmart Stores Nationwide – Marketing Communication News

Ads Mix Humor, Heritage, and Hold to Mark Milestone for Grooming Brand Raindrop—the creative agency that combines the best of brand building and performance marketing—has unveiled a new attention-grabbing campaign in support of Suavecito’s national expansion into Walmart and Target stores this month. The Santa Ana-based men’s grooming brand has achieved year-over-year growth with its cult-favorite men’s haircare products, and this deal marks its Santa Ana, California · Santa AnaRead Article

The Future of the CMO: Why Marketing’s Top Job Is Being Rewritten – Marketing Communication News

Marketing’s top job isn’t dying, it’s evolving dramatically and after four years of research with CMOs and challenger brands, Rival’s The Future of the CMO reveals why the CMO role is under siege and how forward-thinking leaders can seize this moment of transformation. Rival Co-Founder and CEO Eric Fulwiler explains, “Only 71% of Fortune 500 companies now have a CMO, down from 74% in 2009. With the shortest   C-suite tenure at just 40 months, itRead Article

Cadbury Celebrates Iconic Taste in New Global Campaign, Starting with Piccadilly Lights Takeover - Adobo Magazine Online

LONDON, UK – Cadbury doubles down on realness in its newest global campaign “It could only be… Cadbury Dairy Milk”. The chocolate brand invites the world to slow down and remember what true chocolate magic tastes like. And where better to begin than at London’s iconic Piccadilly Circus?Created in collaboration with global agency VCCP, this luscious campaign is a love letter to the unmistakable melt in the mouth experience of Cadbury Dairy Milk. …London, England · LondonSee the Story

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