US EditionSony to Take Stake in Bandai Namco in Anime Business Partnership
TOKYO, JAPAN, JUL 24 – Sony's $464 million investment in Bandai Namco aims to grow global fan communities and enhance Japanese IP value through expanded anime and gaming collaborations.
- On Thursday, Sony Group Corporation acquired a 2.5% stake in Bandai Namco Holdings Inc., purchasing 16 million shares from existing shareholders for approximately JPY68 billion .
- Last year, Sony Group Corporation spent JPY50 billion to raise its Kadokawa stake to 10 percent, holding stakes in FromSoftware, Devolver Digital, Epic Games, and Bilibili under its Creative Entertainment Vision strategy.
- Mitomo said, `Through the partnership, we aim to co-create an array of content and experiences that exceed expectations and deliver Kando to even more fans`, highlighting Bandai Namco’s outstanding capacity for multidirectional IP expansion and deep fan connections.
- Under the alliance, Sony Group Corporation will co-develop and promote anime and manga properties and collaborate on experiential entertainment technologies and services.
- The companies expect rapid market growth in the coming years, focusing on expanding fan communities for anime and manga IP, as the press release said.
Insights by Ground AI
Does this summary seem wrong?
31 Articles
31 Articles
Kyodo News+Reposted by 
Japan Today
Japan TodaySony to take stake in Bandai Namco in anime business partnership
Sony Group Corp. will take a 2.5 percent stake in major Japanese toymaker Bandai Namco Holdings Inc. for 68 billion yen ($464 million) as they joined hands in the anime business, the two companies said Thursday.
·Japan
Read Full Article
Coverage Details
Total News Sources31
Leaning Left3Leaning Right1Center3Last UpdatedBias Distribution43% Left, 43% Center
Bias Distribution
- 43% of the sources lean Left, 43% of the sources are Center
43% Center
L 43%
C 43%
14%
Factuality
To view factuality data please Upgrade to Premium
