Marriott Terminates Licensing Agreement with Sonder
Sonder Holdings will liquidate its US business after Marriott ended their partnership, causing a substantial loss in working capital and disrupting traveler bookings, the CEO said.
- In a Monday press release, Sonder Holdings said it will file a Chapter 7 liquidation of its US business and initiate insolvency proceedings in other countries.
- Marriott International abruptly ended its booking collaboration, which preceded Sonder Holdings' decision to wind down US operations.
- Janice Sears, Sonder's interim CEO, said unexpected challenges caused a substantial loss in working capital and declared, `We are devastated to reach a point where a liquidation is the only viable path forward.`
- David Klingbeil said he received an email on Sunday telling him to vacate Sonder Flatiron by 8 a.m. on Monday, while Sonder shares plunged 60% to $0.20 per share.
- Sonder said financial losses linked to the Marriott collaboration left it unable to continue, and having explored alternatives, the firm concluded it must wind down immediately.
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Airbnb rival Sonder Holdings to file for bankruptcy
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Marriott and Sonder just had a messy breakup—and guests are caught in the middle
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Marriott and Sonder make an absolute mess, with guests forced out and reservations cancelled
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Sonder Halts Operations as Marriott Partnership Ends
There’s more bad news for Sonder — the apartment-style hotel brand that Marriott began licensing last year. On November 10, the company announced it would immediately cease operations and enter Chapter 7 liquidation of its U.S. business. Here’s what we know. Sonder Files For Bankruptcy Sonder by Marriott Bonvoy is no more. The hotel company, which offered Airbnb-style accommodations, announced that it would file for Chapter 7 bankruptcy. This co…
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