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Red fans generate millions in returns for brands and the economy

Summary by Jornal De Negócios
The main sponsors of the music festivals have returns in the order of millions of euros, with telecoms in the spotlight. The economic impact of this type of event will have exceeded 22 billion in 2024.
DisclaimerThis story is only covered by news sources that have yet to be evaluated by the independent media monitoring agencies we use to assess the quality and reliability of news outlets on our platform. Learn more here.

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Jornal de NegóciosJornal de Negócios

Red fans generate millions in returns for brands and the economy

The main sponsors of the music festivals have returns in the order of millions of euros, with telecoms in the spotlight. The economic impact of this type of event will have exceeded 22 billion in 2024.

·Porto, Portugal
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Jornal de Negócios broke the news in Porto, Portugal on Friday, March 28, 2025.
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